The What, Why, and How of It. Recently, we gave you an inside look into the world of Instagram Stories and offered some tips on how to implement stories successfully to grow your business. This week, we’re expanding on a particular area of interest...
Saying these past couple of weeks have been slightly unnerving would be the understatement of the year. From government mandated closures to possible mandatory quarantines, businesses across America are struggling to survive during a time when everything is seemingly...
Saying these past couple of weeks have been slightly unnerving would be the understatement of the year. From government mandated closures to possible mandatory quarantines, businesses across America are struggling to survive during a time when everything is seemingly...
The What, Why, and How of It. Recently, we gave you an inside look into the world of Instagram Stories and offered some tips on how to implement stories successfully to grow your business. This week, we’re expanding on a particular area of interest - the Instagram...
A few weeks ago, we posted an article summarizing effective marketing strategies for each generation. This week we’re diving deeper into the fastest growing consumer population in the U.S., Generation Z (also known as Centennials or iGen). In this article, we’ll go...
Social media is a constantly-evolving aspect of digital marketing making it tricky to master. The number of popular social platforms alone poses enough challenges - not to mention the ever-changing landscape of app-specific features and trends. When you put it all...
So, you’re killing it on Instagram. You’ve got a beautifully curated feed, you post consistently, and you’ve learned how to leverage user-generated content from local influencers to grow your brand. Now’s the time to take your social media marketing game to a new...
TikTok, like its predecessor Vine, is emerging as one of the most popular social media platforms among young millennials and Gen-Z. Its newfound popularity has lit a fire in the marketing world to quickly integrate the growing platform into their digital marketing...
With over 1 billion active monthly accounts and 90% of them following at least one brand, Instagram has quickly positioned itself as one of the best social media platforms for brands looking to connect with their audience and skyrocket their engagement. And while...
Is Your Business in Need of a Makeover? The average business updates its brand every 7-10 years. A brand isn't just a slogan or logo, it's the foundation of what a business is built on. It involves a mission statement, a set of values, and the overall culture of a...
