There are lots of ways to attract people to your business social pages. Most strategies can be split into two categories: organic and inorganic marketing. Organic Marketing Organic marketing are basically free marketing strategies. These strategies include creating...
High-quality pictures are mandatory for social media platforms like Instagram. Luckily, we've upgraded from the age of fuzzy flip phone photos. Nowadays you can take a professional-looking photo from the comfort and convenience of your very own smartphone. Even...
Small business owners have to master the art of working smarter not harder in order to stay sane. Automating posting is one way to do just that. Unfortunately, the sea of analytic options is seemingly endless. Not to mention, downright confusing if you aren't a social...
The Most Persuasive Ads Aren’t Ads Do you know how many ads we see daily? Dozens? Hundreds? Well, you might be shocked to know that your average customer sees 5,000 ads per day. Now here’s a challenge: How many ads can you recall from the last 7 days? I’ll bet it’s a...
There is no “one-size-fits-all”, perfect time to post. But luckily there is a simple way to figure out what time is best for you without purchasing fancy analytics software. Peak online time is when the majority of your followers are active. Figuring out when your...
#1: Ask questions. Take the time to show your followers you value their input. Build a real connection rather than just spewing information at them. Ask for their feedback on new items or what they would like to see on the menu. Get their opinion on what you should...
We've already discussed how to establish your profile and get your name out there. But people aren't going to bite unless you have consistent, high-quality content. This doesn't mean you have to post 400 times a day. In fact, marketing research is finding businesses...
So now we've got your business profile up and running. Excellent! Now what? Luckily, Instagram is one of the easiest and most effective social media platforms to connect with your audience. Remember, connecting with people online...
1. Download the Instagram app on your mobile device (tablet or smartphone) if you haven't already that will be used to run the page. You can use a laptop but the software is geared towards mobile use. Not all features are compatible with laptops and may require...
